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About Santa Margarita Toyota

People hate the car buying process. We get it. That’s why we hire people just like you to help sell them. You want someone you can trust when you’re talking about spending a lot of money, right? And then those people “just like you” need to work for someone they can trust. We get that, too.


22722 Avenida Empresa, Rancho Santa Margarita CA, 92688

Call Us

Sales: 949-766-2000
Service & Parts: 949-766-2000


Sales & Finance Hours

Mon 9:00am - 8:00pm
Tue 9:00am - 8:00pm
Wed 9:00am - 8:00pm
Thu 9:00am - 8:00pm
Fri 9:00am - 8:00pm
Sat 9:00am - 8:00pm
Sun 10:00am - 7:00pm

Parts & Service Hours

Mon 7:00am - 6:00pm
Tue 7:00am - 6:00pm
Wed 7:00am - 6:00pm
Thu 7:00am - 6:00pm
Fri 7:00am - 6:00pm
Sat 7:00am - 4:00pm
Sun Closed

It’s all about trust, and we’re in an industry not well known for it. But every once in a while there are exceptions. That’s our owner, Jim Graham. He’s a Rancho Santa Margarita resident, and has been since the Toll Road had it’s first car make a beep-beep sound. Along with his team, Jim has been focused on making happy car buyers around here for the past 19 years. (He is also the original and long-standing owner of Santa Margarita Ford)

People thought Jim was crazy to open a car dealership in such a remote place back in 1995, but his dad taught him to focus on making happy customers first, and location second. Which is why, when the opportunity came, Jim was able to add the local Toyota store (that’s us – Santa Margarita Toyota) to his chance of turning local residents into happy local car buyers who don’t have to go far for sales and service. Heaven forbid, even a car dealership people might recommend as a good place to go!

It all sounds good, right, but you should still be skeptical. After all, we’re still a car dealer. And, to be completely transparent, we’re cleaning up some messes from the previous owners. But if you give us a shot, we’re pretty comfortable saying you won’t be disappointed. No, the better word is “committed” to saying you won’t be disappointed. The first place you’ll see this commitment is in our staff, but it’s equally matched by our prices. We’re out for a long relationship with you, and the selling of the car part is where it starts. And that’s always about price. We get it. We won’t get a second chance, so we’ll do it right the first time.

But these are all our words. What matters is what you think. So browse around our website. Be surprised by our really, really, really big inventory – and know that we not only most likely have what you want, but if we don’t, we usually get it to you within 24 hours. Shop down to the details on line, if you’d like. We’ll give you all the pricing information you want via email, text, phone or even Instagram! The more you do on line, the faster the process goes when you get here. And we know that’s what you want. Funny, it’s what we want, too.

We’ve been saying this throughout this message: We get it. We get you. We know what you want in the car buying (and servicing) process. As we said before, people just like you work here.

We know the only way we will succeed is to be the dealer that gets you – that gets it. But the proof will be when you see it for yourself. And we hope you’ll give us the chance.